Tuesday, February 27, 2007

Unified Snack Theory....

After years of research I have come to a set of undeniable truths. It might even be a dogma. Within snack foods (of the salty variety) are a set of core flavors that can do no wrong. These are: BBQ, Ranch, Sour Cream, and Cheddar. You can take any chip, wing, pretzel, potato skin, etc. and cover it in any one or combination of these flavors and can be assured of goodness. Snack makers should remember this and keep these as their core offerings. There is room for experimental fringe flavorings such as Teriyaki, but no promises are made that these will be good at all times on all things.

And remember kids, knowledge is half the battle.

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